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The Art of Sales

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Storytelling & Communication
AoB-03
The Art of Sales
Course 1 / 3

Storytelling & Communication

Communicate ideas, solutions, and business value with greater clarity and impact. Participants learn how to structure persuasive messages for presentations, pitches, meetings, and client conversations.

Duration

Half day or 1 day

Format

Onsite · Online

Level

junior, specialist, manager

Language

Thai / English

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The Art of Sales
03
Inside this course
  • 4 Modules
  • 4 Learning Outcomes
  • Action Plan

(01) Overview

AoB-03 · Track
Communicate ideas, solutions, and business value with greater clarity and impact. Participants learn how to structure persuasive messages for presentations, pitches, meetings, and client conversations.
AoB-03 · Track
The Art of Sales
Strengthen communication, negotiation, and commercial planning to create more confident conversations and predictable sales performance.
See all five tracks →
The Art of Sales

(02) Learning Outcomes

What You'll
Walk Away With.

Structure messages that are clear, concise and persuasive

Tell the value of your offer through stories people remember

Present to executives and clients with confidence

Handle questions and unscripted conversations better

(03) Course Content

Course
Content.

4 Modules · Half day or 1 day
Module

Message Structure

Order your message around what the audience needs first

Module

Business Storytelling

Story structures for problem, solution and outcome

Module

Presentation & Pitching

Design slides and pitches that make decisions easier

Module

Conversation Practice

Practise presenting and receive feedback in realistic scenarios

(04) Who It’s For

Who It's
For?

Highlighted levels are who this course is built for. Other levels can be accommodated with adjusted content.

IdealJuniorEarly-career staff who need a solid, usable foundation
IdealSpecialistPractitioners deepening a specific skill
IdealManagerTeam leads who need to roll tools out to a team
IdealLeaderExecutives who set direction and make strategic calls

(✦) Training Format

OnsiteOnlineWorkshopHalf dayFull day
junior, specialist, manager
onsite, online, workshop, half, full
AoB-03

(05) More in this track

More in
This Track.

AoB-01 StrategyAoB-02 MarketingAoB-03 SalesAoB-04 PeopleAoB-05 AI
AoB-03
· 02

Negotiation & Deal Closing

Prepare systematically: goals, limits and alternatives
→
AoB-03
· 03

Sales Forecast & Budgeting

Turn sales targets into forecasts backed by assumptions
→

AoB

5 Tracks · 15

The Full
Suite

Strategy, marketing, sales, people and AI

→

✦ Curriculum

Request
Curriculum
Details.

We’ll email you the full curriculum details and recommend the right format for your team.

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Details